TY  - JOUR
AU  - Zarei Mahmoudabadi, Mohammad
TI  - The Mechanistic Role of Brand Orientation in Translating Marketing Capabilities and Entrepreneurial Orientation into Brand Value: A Case Study of the Tile and Ceramic Industry
JO  - Modiriat-e- farda
VL  - 23
IS  - 81
SP  - 61
EP  - 78
PY  - 2025
DO  - 
ER  -