Investigating the effect of demographic and personality characteristics on gamification of educational environments
Subject Areas : مدیریت دانشMohammad Fathian 1 * , Mahla Pourheidari 2
1 - Professor, Faculty of Industrial Engineering, Iran University of Science and Technology, Tehran. Iran
2 - Master's student, Faculty of Industrial Engineering, Iran University of Science and Technology, Tehran, Iran.
Keywords: Gamification, Educational environment management, Demographic-personality characteristics, ,
Abstract :
Objective: Gamification is a comprehensive term for using game elements in systems with a non-game environment with the aim of increasing the motivation of users and thus increasing the efficiency of the systems. In various studies, the effectiveness of gamification in educational environments has been confirmed, however, there is little research on the importance of students' characteristics, such as demographic and personality characteristics, in the design of gamified educational environments. The purpose of this research is to investigate the effect of the motivational mechanics of gamification on the promotion of various educational components based on the personality and demographic characteristics of the students. Methodology: The present research is an applied and survey type research. The research community is the first secondary school students of the ninth grade of Shahrood city. Conclusion: Based on the preferences reported by the students, it was determined that in the components of learning and discipline, students with different personality and gender characteristics will be more attracted to what kind of motivational mechanisms of gamification and thus improve their performance. It is necessary for managers of educational environments and teachers to use gamification technology according to the personality of students and also pay attention to their demographic characteristics. Originality: Gamification has a great effect in improving the efficiency of educational environments and the learning process. In this regard, it is particularly important to examine the intensity of the impact of gamification mechanics on different students.
سرمد، ز.، بازرگان،ع.، و حجازي، ا. (۱۳۹۳). روشهای تحقیـــق در علـــوم رفتـــاري. چـــاپ دوازدهم، تهران: انتشارات آگه.
• هاشمی، س. ح. (۱۳۹۲). ارزیابی تأمین کنندگان و تخصیص سفارش در یک زنجیره تأمین پایدار (مورد مطالعه: شرکت مهندسی و توسعه گاز ایران). دانشکده مدیریت دانشگاه تهران.
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