• List of Articles


      • Open Access Article

        1 - Business Strategy Analysis of Electronic Payment Industry, Compatible with strategy palette
        امین صحرائی علیرضا معینی
        In today's business environment, with increasing environmental changes and fluctuations resulting from more competitive. The impact of environmental indicators such as political, economic, social, cultural, and legal etc. has a major effect on the success or failure of More
        In today's business environment, with increasing environmental changes and fluctuations resulting from more competitive. The impact of environmental indicators such as political, economic, social, cultural, and legal etc. has a major effect on the success or failure of organizations, while affecting managers and making mistakes in decisions markets and accelerating the environment's instability, managers and their organizations are facing a variety of challenges. The strategy palette provided by Martin Reeves at the Boston Consulting Group Strategy Institute is based on the theory that there is no general strategy approach for all situations. The choice of the right approach has never been so difficult for many different tools against this turmoil. the strategy palette, by expressing some dimensions, tries to distinguish between tools that fit for different environments The purpose of this research is to answer these questions," what is the proper strategy for Electronic Payment Industry especially in the field of POS facilities that is consistent with the category provided by the strategy palette And what is the proper approach to success in this area of electronic payment industry? Accordingly, the indicators presented for all pallet environments measure to investigate the purpose of the study, information collect from two parts. In the qualitative part of the research, the semi-structured interview methodology were used by industry experts and in the small part of the time series of transaction data and statistical analyzes use The results obtained from the analysis describe the environment as "adaptive”, and consider the main approach in reducing scheduling time to implementation And the focus is on analyzing competitor behavior and innovation as the main technique. Manuscript profile
      • Open Access Article

        2 - Designing an Organizational Maturity Measurement System for Small and medium-sized enterprises (SMEs), Case Study: Video Game Companies
        amin aalipour Alireza Aliahmadi
        The purpose of this research is to design a system for measuring corporate maturity for Video game companies . Designing this measurement system requires identifying key indicators of success in Video game companies. For this purpose, after reviewing various models, exp More
        The purpose of this research is to design a system for measuring corporate maturity for Video game companies . Designing this measurement system requires identifying key indicators of success in Video game companies. For this purpose, after reviewing various models, experts approved identified key indicators. In the following, the suggested indicators of the experts were added to the original model, Based on the final hierarchical model that has 4 main indicators and 31 components, a questionnaire was designed. The statistical population of this research is all managers and specialists of digital gaming industry in Iran. In this research, 70 people were selected using purposeful sampling method, and the return rate of the questionnaire was 45. In this study, the Capability Maturity Model (CMM) has been used to , the capability maturity model (CMM) was used to rate organization maturity. Based on the Organizational Maturity Measurement of video game companies The indicator of management and technology infrastructure is at the managed level, and there are indicators of game development, capabilities, and usability of the game and business performance at the defined level. Manuscript profile
      • Open Access Article

        3 - Analysis of the effect of production and investment types in selected Organisation of Islamic Cooperation countries
        elham niknejad Homayoun Ranjbar hosein sharifirenani
        Investment is one of the important components of the production function of the most economical country, and this is one of the main reasons for the economic development of each country. In the general case, the investment is divided into internal and external divisions More
        Investment is one of the important components of the production function of the most economical country, and this is one of the main reasons for the economic development of each country. In the general case, the investment is divided into internal and external divisions, which domestic investment include public investment and private investment. Considering the role and place of trade, growth and investment, the nonlinear relationship between public and private investment is expanded in this research, and then the interaction between public investment, private investment and foreign direct investment in 45 OIC countries is analyzed. Therefore, the factors influencing the country's economic growth including public investment, private investment, foreign direct investment, and the degree of trade openness have been reviewed during the period (1997-1997). The method used in this research is the static panel data method in the form of Generalized method of moments (GMM).The results indicate that public investment, private investment, foreign direct investment, the degree of trade openness, and the population growth have been effective and meaningful in improving the country's economic growth, and is estimated at a level of 0.507%. Manuscript profile
      • Open Access Article

        4 - The Roles of Technological Entrepreneurs in Technological Entrepreneurship Ecosystem
        AmirMahdi Maysami Ghanbar Mohammadi Elyasi Seyyed Reza Hejazi Ali Mobini Dehkordi
        Technological entrepreneurship ecosystem (TEE) is comprised of various elements and complex relations that all interact with each other to enable the creation and growth of technological entrepreneurship. The technological entrepreneur, as the main constituent of this e More
        Technological entrepreneurship ecosystem (TEE) is comprised of various elements and complex relations that all interact with each other to enable the creation and growth of technological entrepreneurship. The technological entrepreneur, as the main constituent of this ecosystem, should possess specific characteristics and also must perform particular roles. Despite the importance of (tech) entrepreneur in the (technological) entrepreneurship ecosystem, we are facing with the lack of comprehensive and robust literature in this domain. The aim of this research is to identify and explain various roles of tech-entrepreneurs in the relevant ecosystem. In this path, we adopted a constructivist approach of grounded theory, conducted in-depth interviews and analyzed secondary sources. Totally, we analyzed 27 cases of technological entrepreneurship process that ended in the identification of 14 specific roles in three groups. First, the principal roles which are research & development, market analysis, and resource mobilization. Second, the supporting roles such as networking, incident monitoring, and cooperation with technical experts. Third, the general (contextual) roles like building trust, and proper interactions with other elements of the ecosystem. These roles which based on their nature are in relation and interaction with other elements of the ecosystem, can enhance the related literature of entrepreneurship ecosystem and also lead the actions of technological entrepreneurs. Manuscript profile
      • Open Access Article

        5 - Portfolio Selection under Trading Constraints and Data Uncertainty Using Robust Optimization Approach and NSGA-II Algorithm
        Pejman Peykani     Alireza Jandaghian
        Portfolio is a collection or combination of investments in financial and non-financial assets that may be carried out by an individual or organization. How to select and optimize of portfolio is very important. One of the most important points that should be considered More
        Portfolio is a collection or combination of investments in financial and non-financial assets that may be carried out by an individual or organization. How to select and optimize of portfolio is very important. One of the most important points that should be considered in the proposed approach for portfolio selection, is uncertainty. Because, one of the most important features of financial markets is their uncertainty. Thus, the purpose of this study is to present a bi-objective model for portfolio selection that is capable to be used under uncertainty of financial data and for this purpose, a robust optimization approach has been used. It should be noted that return and conditional value at risk (CVaR) are considered as model objectives, and the constraints of the number of shares and the purchasing volume of each share have been added to the model. Also, due to the complexity of the proposed model, a NSGA-II meta-heuristic algorithm has been used to solve the suggested model of research. Finally, the presented model was solved by using the actual data of 200 stocks of Tehran stock market for the period of 2017 and the results were analyzed. The results indicate the efficiency of the proposed approach portfolio selection according to the investor's preferences and constraints under uncertainty of financial data. Manuscript profile
      • Open Access Article

        6 - Applying the Entrepreneurial Approach to Create Business Model for Energy Supplying Businesses Case study; International Gas Market
        amirhooshang karami Seyed Mojtaba Sajjadi Seyyed Reza Hejazi asgar khademvatani
        Sustainability of energy supplying in the world depends on the quality of its utilization, optimal planning and usage strategies. One of the most important sources of clean, inexpensive and affordable energy is Natural Gas. While production of this source by producer co More
        Sustainability of energy supplying in the world depends on the quality of its utilization, optimal planning and usage strategies. One of the most important sources of clean, inexpensive and affordable energy is Natural Gas. While production of this source by producer countries, such as Iran, is constantly increasing (about 4 percent annually) and more than 30 million tons per year, but the "Energy Deprived Population" is an undeniable fact that has hit billions of inhabitants the planet does not have access to safe and clean energy. Precisely, about 3 billion people in the world do not have access to clean and sustainable energy. From the economic point of view, in case of proper planning and applying the appropriate Business Models, gas supply and demand, while achieving the optimal balance point, will have a more stable status in the long run, despite better cash flow and turnover. On the other hand, a large part of the social, economic and environmental problems which are caused by the abuse of natural resources of energy in various societies; enforces the Gas exporting countries to think and find innovative Business Models to overcome such issues. Undoubtedly, one effective approach that effectively affects the energy exporters on target markets and will able them to develop the market is Entrepreneurial Marketing and its application in new Business Models. In this research, has been attempted based on entrepreneurial approach, innovative and critical attitude at classical marketing (such as 4Ps) for the Gas market, thru applied methods from case studies, online resources, and companies website, by content and cross-sectional analysis have grasped the similarities and differences between selected Business Models. Then based on the overall findings and their comparison, the key features for the Business Models of energy market were presented. Analyzing of the above data has led to introduce the foundations for creating a Business Model to meet the basic needs of a deprived energy community, which will bring prosperity for the target population and open a large and untapped socioeconomic market for the energy exporters. Manuscript profile
      • Open Access Article

        7 - Composite pattern of enhancement of quality performance and kansei engineering in emotional design with group decision making models approach
        gholamreza hashemzade khorasegani Mohammad Reza Bahrami Fatemeh Sadat Yazdani
        There are many ways to improve the quality of designing and manufacturing products that are more in line with the needs of customers. Studies have shown that, in spite of customer needs, customer sense also plays a major role in designing products. One of the effective More
        There are many ways to improve the quality of designing and manufacturing products that are more in line with the needs of customers. Studies have shown that, in spite of customer needs, customer sense also plays a major role in designing products. One of the effective ways to identify and use in product design is kansei engineering. In this research, we have tried to use quality function deployment (QFD) and kansei engineering to determine the emotions affecting the design of the product and by combining these two, products can be tailored to meet the needs of customers. The statistical population for the determination of technical properties was the stores that were classified according to the sampling method in each case; a simple sampling method was chosen among buyers. Then, during the interview, 10 prominent vendors with a history of selling health products were used. The technical properties of the product are determined in the form of 21 items and a questionnaire distributed among 50 people in which users were asked to determine what characteristics of the product are more important to them. In this research, firstly, with the help of the previous study, the kansei words were collected in relation to the product, and 13 of them were chosen. These factors were classified into three categories of sensory and appearance features, inherent features and controllable factors. According to the results of a new design for a dishwashing liquid container Presented. Manuscript profile
      • Open Access Article

        8 - Modeling of Foresight for Sustainable Development Using Scenario Planning and System dynamics Approach (case study: Yazd Province)
        حمید بابایی میبدی Gholamreza  Godarzi Adel Azar Firozeh  Azizi
        Nowadays, the wide changes in various dimensions put managers in serious challenges. This issues cause the current plans will no longer be able to response, therefore it is necessary to use new approaches such as foresighting. Meanwhile, one of the main concerns of mana More
        Nowadays, the wide changes in various dimensions put managers in serious challenges. This issues cause the current plans will no longer be able to response, therefore it is necessary to use new approaches such as foresighting. Meanwhile, one of the main concerns of managers is the effect of their decisions on the key variables. This study using a foresight and systematic approaches and design the dynamic sustainable development model to seeks an answer to this important management issue. First we presented a framework for sustainable development and then, using the “Mic Mac” method identified the key drivers of sustainable development. In the next step, by designing a scenario portfolio, future possible scenarios for sustainable development were determined. Finally, by designing a regional sustainable development model, it is possible to simulate scenarios and decisions, and determine the appropriate scenarios from the possible multi-dimensional scenarios Manuscript profile
      • Open Access Article

        9 - A systematic review of artificial neural network applications in supply chain management
          Aref  Toghroljerdi pooria malekinejad
        Nowadays, the success rate of companies/organizations in the competitive market is the performance of their supply chain managment. Various techniques have been utilized to improve it, which one of the most widely used methods to solve these problems is artificial neura More
        Nowadays, the success rate of companies/organizations in the competitive market is the performance of their supply chain managment. Various techniques have been utilized to improve it, which one of the most widely used methods to solve these problems is artificial neural network. The purpose of this study is to systematically review the various applications of artificial neural networks in solving the problems of different parts of the supply chain. Hence, by using the literature review, the key vocabulary of the link between the two domains was identified. Using the keywords extracted from the research literature, a search was made between the Scopus databases and Web-based Science. By searching in these databases, articles related to the application of artificial neural network in different areas of supply chain have been extracted. Finally, the articles were filtered using a variety of tools and then high-ranking papers were identified. Using important articles identified, various categories of artificial neural network applications were implemented in supply chain management. The results of this study indicate that artificial neural networks have been most used in solving engineering, computer science and business issues Manuscript profile
      • Open Access Article

        10 - Analyzing the role of lifestyle and ethnicism on consumer judgment about domestic products
        Reza Shafeie   Sara Saedi
        Since consumers are the turning point of all marketing activities, companies need to be aware of the fundamental variables of purchasing decision making because understanding the mental structure of consumers helps to predict their buying behavior. The present study the More
        Since consumers are the turning point of all marketing activities, companies need to be aware of the fundamental variables of purchasing decision making because understanding the mental structure of consumers helps to predict their buying behavior. The present study therefore aims to identify the degree of importance of psychological factors of lifestyle and ethnicity in consumer judgment of domestic products. The present study was a cross-sectional study in which the first stage of the study was conducted to identify the dimensions of product judgment from five academic experts in structured interview and in the second stage to investigate the impact of two variables of lifestyle and ethnicity on the judgment of domestic and collecting purposes. The data was collected through a questionnaire that was distributed among the household customers by simple random sampling. Data were analyzed with SPSS and AMOOS computer software. Findings from interviews with academic experts led to the identification of three dimensions (brand mentality, ease of use, after-sales service, perceived quality, product price and sales staff). Life and ethnicity influence the judgment of domestic products. The results showed that lifestyle and ethnicity as mental and psychological constructs can influence consumer judgment. Among the dimensions of lifestyle, patriotism and later, among the dimensions of ethnicity, have the most influence on the judgment of domestic products. Manuscript profile
      • Open Access Article

        11 - Designing Strategic Pattern of Knowledge Management in Cultural and Educative Affairs
        mehdi rahimi Hadi Rezghi ali akbar farhangi nader mohaghegh
        These days based on the feature and variety of cultural and educative organizations designing the knowledge management components in accordance with strategy are different and the main strategy of organization improves the synergy of organizational knowledge. Success of More
        These days based on the feature and variety of cultural and educative organizations designing the knowledge management components in accordance with strategy are different and the main strategy of organization improves the synergy of organizational knowledge. Success of a cultural and educative organization relies on applying an appropriate pattern of knowledge management in ruling that organization. A variety of factors may affect designing the strategic pattern of knowledge management that noticing to them may be a key issue in designing successful pattern of knowledge management. The aim of this research is to identify the fundamental components of knowledge management in Tehran province’s prison organization that may have an effect on designing an appropriate strategic pattern of knowledge management in cultural and educative affairs. For identifying and extracting the aimed components the qualitative method is chosen based on the explorative nature and complexity of different dimensions of research. For gathering information from the society of this research that include cultural bosses, employees and prisoners of cultural affairs the deep interview is used. The experts are chosen by using purposeful sampling method and theory. Data analysis shows that after 19 interviews the categories reached to a theoretical saturation. Findings show that 20 components including explanation and dissemination of organizational culture, knowledge oriented strategy an policies, patterning, role of leadership, importance of human resource, appropriate infrastructure of technology and information, evaluation processes of role, organizational structure, experts’ network, assigning rewards and incentives, educational programs, cooperation and teamwork, difficulty in accessing knowledge, knowledge management architecture, reengineering, clarity, trust, systematic relationship with stakeholders, knowledge strategies, importance of recording saving and documentation of knowledge are identified. Conclusion: Designing strategic pattern of knowledge management in cultural and educative affairs of Tehran’s province prison organization may be successful in case the identified components find establishment and to be used in that organization concerned. Manuscript profile
      • Open Access Article

        12 - Model of the relationships between Network Leadership antecedents
        rouhollah sharifi Hasan Alvedari reza rasouli Mohammad Montazeri
        The development of network leadership theory in the field of university activities is an important step towards the development of network literature. Due to the wide range of communication of Payame Noor University with internal and external organizations as well as th More
        The development of network leadership theory in the field of university activities is an important step towards the development of network literature. Due to the wide range of communication of Payame Noor University with internal and external organizations as well as the qualitative and quantitative goals of the university, network leadership is the best leadership style to maximize the control, control and maximum utilization of Payame Noor University's communication capacity.In this regard, the present study has attempted to identify the network leadership antecedents at Payame Noor University and to investigate the causal relationships between these antecedents using Fuzzy DEMATEL technique.This research is applicable in terms of purpose, and descriptive in terms of data collection. In order to collect data we used the viewpoints of experts which selected by purposeful sampling and Sample size for completing the questionnaire of 12 full-time faculty members of Payame Noor University with a minimum associate degree and 10 years of academic background from ten areas of Payame Noor University. After identifying Network Leadership antecedents at Payam-e-Noor University from the literature, to determine the status of causal relations among these factors, Fuzzy DEMATEL technique was used over 6 steps. The results of data analysis showed that among the extracted antecedent from literature, empowerment is the most fundamental factor. Also, the two factors of empowerment and leader proactivity are the most influential factors among other network leadership antecedents at Payam-e-Noor University, and on the opposite side are the most influential indicators, culture and spirit of participation. According to the results of the research, Payam Noor University administrators should pay special attention to empowerment and leader proactivity as the two main factors influencing the implementation and optimal implementation of network leadership. Manuscript profile
      • Open Access Article

        13 - Key Drivers affecting on international strategic cooperation in the automotive industry: A Systematic Literature Review
        Farhad Toudehrousta ali heidary Ali Asghar Pourezzat Amir Albadvi
        The automotive industry is known as one of the major industries in each country and has a significant role in its economic growth. Therefore, to compete globally, companies need to rethink their strategies based on understanding the environmental conditions and factors More
        The automotive industry is known as one of the major industries in each country and has a significant role in its economic growth. Therefore, to compete globally, companies need to rethink their strategies based on understanding the environmental conditions and factors influencing their strategy, on which to base their strategy in the form of alliances, cooperation and partnerships. The purpose of this research is to identify key drivers affecting international strategic cooperation in the automotive industry. The methodology used in the present study is a systematic review of 49 articles on key drivers affecting international strategic cooperation of the automotive industry in international scientific databases such as Web of Science, Scopus and Google Scholar as well as in-house scientific databases that published since 2006 to 2019, extracted and after screening process, by coding method with MAXQDA software was analyzed. Based on result of the analysis of selected articles, a set of key environmental drivers were identified, categorized and described at industry, national and international levels. The results of this study show that a set of key drivers of automotive technology developments, automotive industry policy making, legal and institutional factors, global trends in automobile industry and international interactions of the country have had the most impact on the direction of international strategic cooperation in the automotive industry. Manuscript profile
      • Open Access Article

        14 - Designing a Genetic Model of Brand Identity: A New Approach to Higher Education Brand Management
        azade Fatemifar Naser Azad Abdollah Naami adel fatemi
        In a competitive and complex market of higher education, universities must adopt strategies to maintain and improve their competitiveness. They need to create competitive advantage through a unique set of features, and having a unique identity is vital to differentiate More
        In a competitive and complex market of higher education, universities must adopt strategies to maintain and improve their competitiveness. They need to create competitive advantage through a unique set of features, and having a unique identity is vital to differentiate and attract students and staff. The purpose of this study was to identify the effective components and design a brand identity model based on the concept of brand DNA in non-governmental universities. Methodology, In terms of purpose, was applied research and exploratory in nature which exclusively was conducted by the systematic grounded theory .The research population includes related academicians and experts of marketing and branding and the managers of universities. The research data were collected through in depth semi structured interviews. Judgmental sampling was used. To determine sample size continued to reach the theoretical saturation. And finally 13 interviews were conducted. Open, axial and selective coding was used to analyze the data. The components of data analysis in 6 main category, 11 main categories and 43 subcategories including causal conditions, contextual conditions internal factors and visual identity, axial phenomenon, intervening conditions, strategies ,outcome were categorized. The findings suggest that having a strong and integrated brand identity in higher education is essential and requires a comprehensive and coherent genetic infrastructure and approach. Manuscript profile
      • Open Access Article

        15 - Investigating the effective factors on the effectiveness of electronic signature in the prosperity of inter-firm business environment (Case study: Oil industry)
         
        In the current study, identification and analysis of the factors affecting the electronic signature effect on the prosperity of the job area between the institutions (case study: oil industry) had been studied.In this study, in order to analyze the resulted data, the de More
        In the current study, identification and analysis of the factors affecting the electronic signature effect on the prosperity of the job area between the institutions (case study: oil industry) had been studied.In this study, in order to analyze the resulted data, the descriptive and deductive statistical methods have been used, and the SPSS Software is used in this regard. For choosing the test of the hypotheses, first, the data normality test (Kolmogrov-Smirnov) was used for the calculation. The results of the normality test showed that there is no condition for the equality of the variances and the data are not normal. Therefore, in order to perform the test, the non-parametric tests were used, because the conditions related to the parametric tests were not available. For performing the test of the mean difference between the education and using the digital (electronic) signature, regarding the fact that the education level was in the form of categories, and it was higher than two categories, the one-way variance analysis test was used. To compare the means with each other and to determine the level of the meaningfulness of the differences, Tookie Test was used. Regarding the point that all the persons are inside two categories from the viewpoint of the job backgrounds, the T-Test of the independent groups is used in order to review the job backgrounds of the people. Eventually, the final result of the test of the hypotheses showed that considering all the variables, excluding verifying the identity and being undeniable in the process of job units, the effect of utilizing the electronic signature in juicing up the job in two institutes is too much, and the effect of these two ingredients is lower than the average. Manuscript profile